Enhancing project stakeholder communication under insufficient knowledge of project-management concepts.
By Zwikael, O., Salmona, M., Meredith, J., & Zarghami, S. A.
Zwikael, O., Salmona, M., Meredith, J., & Zarghami, S. A. (2023). Enhancing project stakeholder communication under insufficient knowledge of project-management concepts. Engineering, Construction and Architectural Management, 30(10), 5007–5029. https://doi.org/10.1108/ECAM-02-2022-0154
This scholarly article investigates the challenges associated with communicating project progress and requirements to stakeholders who lack a technical or theoretical foundation in project management. The authors argue that a knowledge gap between project teams and external stakeholders often leads to misunderstandings, misaligned expectations, and project failure. Through empirical research, the study identifies specific strategies to bridge this gap, such as simplifying terminology and utilizing visual reporting tools that translate complex data into accessible insights. The significance of this work lies in its focus on the "human element" of project management, moving beyond technical methodologies to address the socio-communicative aspects of project success. It provides a theoretical framework for "project management literacy," suggesting that project leaders must act as translators to ensure inclusive and effective stakeholder engagement. This research is particularly relevant for project managers working in diverse environments where stakeholders have varying degrees of professional expertise.